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Client: Santander
Objective: To create a brand for Santander’s new international payment app.
Role: Design direction and design including logo, colours, typography, patterns, brand expression and brand guidelines.
Results: Within Santander PagoFX was held up as an example of how to go about establishing a brand for other Santander speedboats.
Credits: Paul Anderson (Creative Direction), Tom West (Art Direction), Darryl Tyler (Design), Tom Kilroe (Design), Nathan Wood (Design), Jon Unwin (Design), Adam Fisher (Copywriting)
Agency: Gravity Global
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