CLIENT — Clarks
OBJECTIVE — In the past once a franchise owner completed the process of becoming a Clarks franchisee they would receive a collection of support material that didn't reflect the brand position of Clarks at all. The goal of this project was to welcome the new franchisee (renamed partner) with all of the support material they needed in one welcome pack that represented the Clarks brand.
ROLE — Design including the binder case and booklets.
CREDITS — Dan Marks (Design)
AGENCY — Gravity London