ConvaTec Rebrand
Client: ConvaTec
Objective: ConvaTec needed a brand refresh to reflect to its employees the new purpose, vision, and mission of the company. After an internal launch of the brand the focus moved to moving the new brand into the activity of ConvaTec franchises, through the further development of the brand expression, brand guidelines and collaboration with various franchise agencies.
Role: Design of the logo, brand expression and brand guidelines.
Credits: Steve Long (Creative Direction)
Agency: Gravity Global
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